Shafiee Bin Asri
Chief Communication & Media Officer
Directing corporate communications, brand presence and media engagement strategies.

Professional Overview
As Chief Communication & Media Officer, Shafiee Bin Asri is responsible for managing the brand narrative and public presence of Elmin Crest. This function ensures that the company's communication strategies are clear, consistent, and aligned with its reputation as a premium engineering firm.
His role focuses on media relations, stakeholder engagement, and overall corporate messaging. By coordinating the company's internal and external communications, he supports business development efforts and maintains a professional, credible public profile across all media channels.
CORE RESPONSIBILITIES
Focus Areas
Corporate Communications
Structuring official messaging to ensure a unified and professional company voice.
Media Relations
Managing external media engagements and protecting the organization's public reputation.
Brand Communications
Developing strategies that reinforce Elmin Crest's identity in the engineering sector.
Stakeholder Engagement
Facilitating clear communication channels with clients, partners, and the public.








